Cité du design, La Platine
March 14 - September 1, 2013
Industrial design is often looked at from a perspective of use, of function, or of a form of production. Today, a whole section of industrial production places the user as an actor of innovation and its applications. Now virtually multi-disciplinary, design accompanies change, and is expressed in a multiplicity of interventions.
New issues of society, technological and digital progress, and environmental preoccupations, all create new scenarios, and a design in empathy with its time, must take these notions into account to produce a synthesis through the object. The Traits d'Union exhibition profits therefore from the theme of the 8th Biennial to propose an approach to the industrially produced object, and its relation with the final beneficiary, through the prism of empathy.
The object-medium, as a link in the dialogue between man and his world, man and his needs, also serves here as a guide to the four themes of the exhibition, designed in the form of multiple empathies:
- Technological empathy, design faced with "Omni-functionality";
- Conceptual empathy, the sphere of creativity;
- Sensorial empathy, the extension of the comfort of our senses;
- Environmental empathy, the advent of an altruistic conscience.
Traits d'union induces a new interpretation of innovation design, balanced between goods and services, technology and humanity, industry and society, and leaves open a field of multiple questioning, including the central question of who shapes the other ?